Happy Monday Friends!
I wanted to take some time today to address a kind of touchy subject that I have gotten a lot of questions about in the past. "Do you offer the RAW footage from the day?" Being recently engaged myself, I find it very easy to understand why couples might want this footage. However, like most professional wedding filmmakers in the industry, I do not offer the RAW footage as an option. We have many, many, reasons for not giving the RAW footage, but I promise you none of the reasons are "I want them to miss out on their wedding day." Like I said I totally get the initial desire for this footage without having knowledge of how the filmmaker workflow works! It is our job as your filmmaker and a vendor in your wedding to educate so that you can better understand our motivations! After hearing this information I think you will find that these RAWs are NOT something you actually want. In fact, the filmmaker might have a better option for you in his packages. So, without further ado, here are some of my biggest reasons I do not give RAW footage to my clients.
Reason #1: The footage isn't pretty
I know this might not make a ton of sense at first glance, but hear me out. Most filmmakers shoot in something called a "flat" picture profile on their camera. This in essence means that the camera strips a lot of the color and contrast out in order to retain the most information for editing. The filmmaker then adds the colors and contrast to match his or her style in the coloring suite while editing your film! The RAW footage will look like this, not the end product you are used to seeing. I will leave a few side by sides below to give you a reference. Now, some filmmakers don't shoot in this flat profile, however the story still holds true. The shooting day of a wedding is very fast paced, which means many of the clips may be the wrong white balance, or over exposed, shaky, etc. All of these things are things that are worked out in post while the filmmaker edits. Shaky clips are stabilized, exposure is adjusted, and the colors are corrected. RAW footage looks almost nothing like the end product you are used to seeing. This is perhaps the biggest reason why we don't offer RAW footage, as it is not a accurate representation of our work, nor will it be watchable for your own viewing purposes.
Reason #2: The audio
A HUGE part of making such a great wedding film is capturing great, crisp, and clean audio. The fact of the matter is wedding days are really loud. This means that almost all clips that come straight from the cameras will have pretty horrible audio. Whether it is wind noise, your guests talking in the background, or the servers clinking dishes at your reception, the audio is never clean from camera. This is why we use LAV mic set ups, and direct line ins to your DJ's audio equipment. (I will leave my article about audio below) These set ups are recorded separately from the cameras footage. We then have to go into our editing software and sync each individual audio clip with the correct footage, which can be very time consuming and difficult to do if you have no knowledge of video editing. It our job as a filmmaker to do this heavy lifting for you, that way you can watch the footage easily!
Reason #3: The shooting style
Lastly, the RAW footage will not make sense to you if you were to get it. Due to the shooting style of most wedding filmmakers, the clips are typically not what you might be envisioning. Since the wedding day is such a past paced environment, filmmakers are constantly jumping between different type of shots for your wedding film. Example: I could be filming the first look with the bride and her groom. I might film a slow pan from the sky down towards the bride, the switch immediately to running up close to get a close up of the grooms reaction, then switch lenses and grab a art shot of the brides hand thats holding on to her dress, all without cutting. This means the ugly shaky transitions are not cut out and replaced with the 2nd cameras footage like you are used to seeing. This is not to mention the countless random clips of flowers, landscapes, details etc we take. Half of them being test shots and not even a real shot. All together these clips if given to you would be a discombobulated mess. We spend a lot of time as filmmakers in post organizing this footage and deleting the bad ones. Once that is done we clean the footage up and make it look pretty like I had talked about in the first two reasons.
Get RAWs without getting RAWs
Some filmmakers, including myself offer a better option than getting the RAWs from the day. We understand that this is your big day, and want as much of it captured as possible. As a soon to be groom I also understand that any wanting of RAW footage stems from a genuine wanting to preserve the day. This is why I offer something called "moments" to my clients. Which is where I will capture full moments of the wedding day, edit them professionally in a multi-cam set up and deliver them to you for easy viewing. This means you can have your full ceremony, full first dances, toasts, etc. captured and edited in a way to where you don't have to worry about all the back end stuff that we take care of for you. Watch your ceremony in beautiful color, without shakiness or it being over exposed. Listen to your vows without the background noise of the crickets and bugs during your outdoor summer ceremony. We are on your side! The whole reason we don't offer RAW footage is for your benefit. We want you to have the best experience possible and be able to relive your day stress free. We spend to so much time educating ourselves on how to edit properly, and clean up footage and audio to make it crystal clear! So let us do the hard work for you. Next time you inquire with a videographer/filmmaker for your wedding and they say they don't offer RAWs, just ask them why! More than likely they will list many of the same reasons I have listed above. In the end, I love each and every one of my clients and I will make it a priority to capture the most important moments from the day for them!
I hope this blog post helped clear the air a little! If you still have any questions please don't hesitate to leave me a comment below or shoot me an email via my contact form on the booking page. If you would like to know more about "Moments" that I offer, ask for my 2017 wedding guide when you email me and I can send that over!!! Thank for reading. :)
Joshua Bryan Medlin
BLOG POST ABOUT AUDIO: http://www.joshuabryancinema.com/blog/importance-of-audio
OUR LAST BLOG POST: http://www.joshuabryancinema.com/blog/brandilynn-promo
OUR FACEBOOK: https://www.facebook.com/JoshuaBryanCinema/
ENGAGEMENT FILM FROM SCREEN GRABS: http://www.joshuabryancinema.com/blog/caroline-constantine